Strategic development, UX / UI & analytics
Move78 are proud to be Scription’s strategic partner, supporting the startup with a breadth of working cooperation including Product Management, UX/UI design, Product Analytics, Growth Marketing and Conversion Rate Optimisation. In addition to the day-to-day operations, Move78 supports Scription in their strategic planning, including setting business goals, value proposition development, fundraising and investor strategy.
Industry
2022 - 2023
Year
4x
Increase in users
90%
Improvement in conversion rates across the platform
Services provided
Challenges
Approach
Analytics suite resulting in explosive growth via data-driven decisions
By supporting Scription in their product management work, and ensuring data collection and analytics, M78 have implemented a data-driven workflow which encompasses all marketing, business and product decisions with the goal of ensuring maximum impact. Google Analytics 4 has been integrated as the main source of data for the Scription platform across web and mobile.
Approach
Better flow for users to purchase the medication they need more quickly
Instead of waiting in your GP's office for prescription medication, Scription is London's fastest online pharmacy. Due to the nature of the product, clarity in the user journey was key, ensuring the efficient nature of the site and app reflected that of the process itself.
Approach
Results
With this data-driven approach to day to day operations, Move78 and Scription have successfully scaled the product to around a dozen pharmacies across London, allowing for 60 minute delivery or pickup for more than 8 million residents in London. This means these customers will not need to visit a GP or wait in a waiting room in order to receive treatment that they need quickly.
4x
Increase in users
90%
Improvement in conversion rates across the platform
Talk to us
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